May 18, 2022
How to create a kick-ass brand AND beat cancer with the founder and CEO of Sweet Loren's
After beating cancer in her early twenties, founder/CEO Loren Brill made it her mission to eliminate processed foods from her diet. Unable to find great tasting cookies made from clean ingredients, she developed her own. A note from Loren:
My story begins with a question: How do I live a full life without regrets? A few things I’ve learned since beating cancer: Try new things. Work out. Experience the world. And treat yourself.
Living a full life also meant taking control over my health, happiness, and wellbeing: beginning with the food I eat every day. I cut out hydrogenated oils, high fructose corn syrup, artificial flavors, most dairy, and anything I couldn’t pronounce. And replaced those foods with clean ones. In a very short amount of time, I felt more energetic, more alive, and more me.
But as a person with a serious sweet tooth, I was frustrated with the available clean-food options. So, I made my own. And Sweet Loren’s was born.
I measure, mix and knead my heart into each Sweet Loren’s recipe. I make sure that every product we make is accessible and made from only clean, Non-GMO, gluten-free, and plant-based ingredients. And, most importantly, every product we make tastes incredibly good.
Because we all deserve to live a full life filled with yum.